Place Activation is about making spaces inclusive, memorable, unifying and innovative, balancing both the discrete and the needs of the enablers of the place.
It is also about connecting places and spaces in a way that is safe, aesthetic, enjoyable and legible.
Place Activation is planning for people's diverse activities through both the design of the built form and the programming of the space.
Place Activation needs to be adaptable, flexible and achievable. It encompasses small-scale, short-term activities, improvements that can be started right away, long term, legacy and citywide activities.